Photography pricing – How much to charge for your photography. As someone who’s done it for over 20 years, trust me when I say running a successful photography business and making money from photos requires more than just talent. It requires hard work, dedication and business savvy.
Knowing how much to charge for photography is just one of the hurdles you’ll have to overcome if you want to make it, but it can be challenging (especially for photographers just starting out) so I’ve outlined some important points to help guide you.
How to make money as a photographer – “How much should I charge for my photos?” is a common question I get asked and it’s not without good reason.
Pricing your work can be challenging. It requires finding a balance — you don’t want to under-price your work (you might end up making a loss or being perceived as low quality), but you also don’t want to over-charge as this could easily lead to clients going elsewhere.
Professional photographers can be grouped into two categories: commercial and social photographers. Depending on which one of these categories you fall into, the way you structure your pricing may vary. A commercial product photographer, for example, may get fewer jobs per year and therefore charge more than, say, a social portrait photographer. Commercial photographers may also require more equipment than social photographers, but they may travel less.
In this article, I go into more details covering:
➡️What is Commercial Photography?
➡️What is Social Photography?
➡️Photography Pricing Guide
➡️FREE Photography Pricing Calculator
➡️Using External Services.
➡️Example Earnings, Profits, and Taxes.
➡️Photography Pricing Plans
➡️What do Professional Photographers Charge?