03. Cameras & workflow

Shooting images is one thing, but consideration also needs to be given to the way you shoot, the format, the camera type and workflow. In this chapter Karl talks through the importance of a solid workflow and explains some top tips for getting the job done to most efficiently.


  1. Hi Karl.
    In reference to the colour test card, Ive just looked on amazon and they range from £13 to £68. does it make a difference which one to buy or are they all just as good?

    1. Hi Jason, I’ve only ever used Gretag MacBeth or X-rite, I’d be careful with a cheap one because if they are not accurate then everything will be off.

  2. Hi again Karl,
    Speaking about the White Balance feature, I am a big fan of doing the white balance manually every time I can, by using a ExpoDisc Balance Filter.
    What is your opinion about this option?

  3. I recently bought the X-Rite i1 Photography Kit (includes the Passport and an i1 color calibrator for the screen) and I have to say – absolutely crucial! I thought my colors were alright beforehand, I have a nice IPS display and all, but there’s just too much variation in the panels to leave yourself uncalibrated like that (at least on Windows, not sure about the macs, but the software also comes for OS X too). And the Passport itself made color correction so much easier – I don’t have to faff about in Lightroom anymore looking for a neutral spot somewhere (and color bleed is also a thing, even on neutral surfaces!) and the colors themselves come to life in a click. Really happy with that and I can definitely say that you’re right about having color reference charts, Karl.

  4. Hi Karl, I have the same Mac Pro (2012 model). Do you find its performance up to par for your needs? Did you happen to upgrade the graphics card?

    1. Hi Kevin, it works fine it has the NVIDIA GeForce GT 650M 1024 MB graphics card. But my problem is that it doesn’t power a 4K monitor so I’m looking to upgrade the computer soon so I can link to a 4K Eizo or NEC screen.

  5. Hi Karl, great videos and information! Can you give us a run down of optimal camera settings for product photography (camera profile settings etc particularly for canon) please, not the ISO, aperture but the more specific camera settings. Thank you!

  6. Hi Karl! Is there a tutorial on how to actually use colour test cards in product shoots and in post production? Would love to understand how to use these cards all the way through. Thanks!

    1. Hi Edgars, I’ve added that to my list and will include it on the Chanel No. 5 shoot that you can see is coming soon in the ‘New Courses’ section.

      1. Hey Karl,
        I was trying to find that Chanel tutorial from last year. Has it been taken down? Would love to learn a bit more about using the color checker/gray/white balance tool and how it actually works. I have tried using it in my workflow but I don’t think I am using it correctly.
        Thank you!

          1. Hi Karl,

            I cannot find the ‘Further Product Modules’ in the product photography section. Am I doing something wrong?


  7. Clarification: RAID is NOT backup – it is availability. Backup is where if a file is deleted, you can get it back. Delete a file on a RAID system and it’s gone. RAID (depending on the level) is for redundancy in case of a drive failure, or performance, or space. Backup is for recoverability in case of loss.

    1. Hi Donald, yes strictly speaking it’s not a backup if you delete a file but I don’t delete files and have had a raid hard drive fail but then been able to replace it and recover. I guess there is never really any full proof backup, even keeping offsite copies of everything isn’t 100% safe.

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